Our Story
In a world saturated with products, pop-ups, pitches, and push notifications we asked ourselves one simple question:
What if you didn’t need more?
That’s why we created Nothing.
Nothing is the most sustainable, affordable, and radically minimalist product ever developed. It contains no ingredients, requires no supply chain, and produces no emissions — because it doesn’t exist.
Our Values
✅Sustainability - Nothing is 100% renewable, 100% imaginary, and infinitely recyclable
✅Transparency - You know exactly what you’re getting: nothing.
✅Simplicity - Our product is minimal by design. In fact, it’s so minimal, it doesn’t exist.
Is This a Joke?
Yes. And also no.
Because while Nothing isn’t real, the need for less absolutely is.
It’s not just anti-capitalist performance art.
It’s Nothing.
Contact us
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